Wouldn’t you love a crystal ball that you could look into every time you had a new idea?
Or a private seer that would tell you when you’re on the road to failure or success?
Imagine if you could take your to-do list and feed it into a machine that would tell you which items would actually have a positive impact on your life and which would be negligible.
That’s something I’m sure most creatives have wished for at some point.
You’re embarking on a new project or even just starting a blog post or planning a video, and you want to know if it will be a success, if it will be worth your time, if it will reach your audience or not.
Just like you can’t avoid stubbing your toe for the rest of your life - and to even make that a goal would be crazy - likewise you can’t avoid creative failures.
No matter how hard you try. No matter how much you test your ideas or how much you obssess about your demographics. There will always be surprises. And thank god for that!
Part of the process of creation is knowing that most of the time it won’t really work out.
Your end creation will almost never be exactly as you had hoped or intended. Sometimes it will be better, sometimes worse.
Sometimes it won’t reach the audience you were aiming for, or any audience at all.
Some people will love the hell out of it, but many others will be indifferent or deeply critical.
The point with creation isn’t to try and psychically figure out what people will want - or even to listen to what your audience is clamoring for every single time, but rather to make the things that reflect what you believe to be true and of service.
As long as your work reflects what you believe to be true at the time, you have, on a personal level, been successful.
Every creator, from the most famous to the least has had a long string of failures. And the longer they’ve been at the game of creation, the more failures they have wracked up.
Just check out your favourite actor or director’s IMDB profile the next time you’re feeling insecure.
Steven Spielberg might be one of the most famous and financially successful directors in the history of film, but like most people he’s had some duds.
The weird thing about some failures, is that while they might not have been as popular as other creations, there will still be fanatics.
Absolutely everything we do creates ripples outward from ourselves.
So even if one person sees your video or blog post or painting and is deeply moved, you’ve had an impact.
A life of creation is not built on one big success, it is built on a myriad of tiny actions which come from a set of beliefs by which you live.
So rather than asking yourself if your next project or video series or article is going to be a wild success, why not asking yourself if it’s something you truly believe in.